If you’ve ever heard Mars describe Bounty as “moist, tender coconut covered in thick milk chocolate,” you’d probably expect a cosmic experience, right? Well, not quite. Despite this promising description, Bounty has become the chocolate bar that’s cool to hate. And trust me, the scorn isn’t just about handling coconut. If you’re not into coconut, there’s no way you’re going to be into Bounty. Ask ten people what they think, and at least seven will tell you they’re not fans.
Is It all about the Coconut?
Part of the reason behind the widespread dislike of Bounty is simple: most people just don’t like coconut or its taste. But it’s more than that. Personally, I love coconut, but even I can’t bring myself to enjoy Bounty. It’s not just about the taste—there’s something else that doesn’t sit right with me.
Let’s break it down: Bounty’s ingredients include 21% desiccated coconut, a minimum of 25% cocoa in the milk chocolate, 13% milk solids, sugar, glucose syrup, cocoa butter, cocoa mass, skimmed milk powder, soya emulsifiers, milk fats, salt, and vanilla extracts.
Sounds like it could work, right? But somehow, it just doesn’t.
The Sharing Box Ritual
If you happen to be one of the rare individuals who love Bounty, you’re the hero who clears out the leftover chocolates in the sharing box during celebrations. Bounty is often the last man standing, skipped over by most because of its unique (some would say peculiar) coconut filling.
Even if the taste isn’t an issue for some, the texture is what really ruins it. Desiccated coconut doesn’t taste as coconut-y as you’d expect. It’s dry, grainy, and rather tasteless.
Sure, coconut is supposed to be crunchy and soft at the same time, but when you throw it into chocolate, things take a turn for the worse. Dry-moist coconut in chocolate? It’s like chewing on sweetened wood chips.
Texture Troubles: The Real Dealbreaker
The texture is the real villain here. The desiccated coconut shreds have a gritty texture that seems to lodge itself into every nook and cranny between your teeth and gums. You’ll need to pick them out long after you’ve finished the chocolate, which is far from an enjoyable experience. This is the other key reason why Bounty is undesirable for many.
Now, I have to admit, I did enjoy the dark chocolate Bounty they released a few years ago. It wasn’t exactly what you’d call ‘dark,’ but at least it wasn’t subpar milk chocolate.
The dark chocolate version in a red wrapper was miles better than the regular milk chocolate Bounty in blue-white wrapper, in my opinion. But, it was discontinued in 2022, leaving us with only the standard Bounty bars, which just don’t hit the same.
Thoughts?
So why does Bounty get so much hate? Most people dislike coconut, which isn’t a common ingredient in European cooking. For those who can tolerate or even enjoy coconut, the texture of desiccated coconut filling is often a dealbreaker. And when you look at the ratios, there’s more coconut filling than chocolate coating. The coconut doesn’t even have that rich, tropical flavor; it’s just bland and overly sweet.
In the end, Bounty is one of those chocolates that you either love or hate to the extremes with very little room in between. The combination of a questionable texture and an unremarkable coconut flavor leaves many unimpressed. But for those who do enjoy it, more power to you! After all, someone’s got to eat the Bounty bars left in the box.
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